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    Amway India Case analysis

    CASE B-6: AMWAY INDIA Assignment Presented to Dr. G. N. Braithwaite-Sturgeon as per the requirements of International Marketing ADM4328 M University of Ottawa January 22nd 2013 BUSINESS CONTEXT & INITIAL SITUATION Amway, a North American Multinational, subsidiary of Alticor Inc. has over the years become one of the leaders in the 90 billion dollar direct […] More