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    Verbal Persuasion and Body Language

    RELATED LITERATURE According to an article by Long (2011), deceiving another person with your nonverbal messages is a form of contradiction. For example, you may be bored on a date or in class, but you do not want to communicate this feeling. So you pretend – you simulate interest, by keeping eye contact, nodding and […] More

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    Young Consumers and the Power of Persuasion

    As old generations have died away new generations have poked their way into the world. As man evolves with new generations so do their lifestyles. A few decades ago children would ask their parents for the necessities they need and be okay with what they had. Now it’s backwards. More and more kids are demanding […] More

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    Visual Persuasion: The Role of Images in Advertising

    Advertising is part of our daily lives as advertisers use numerous ways to attract the customer’s attention. Advertising can be referred to as non-personal communication on a corporation or its products that are broadcasted to viewers through a mass medium. All efforts to inform and convince must respect the principles of human freedom for them […] More